Our beliefs shape our experiences. From childhood until we become adults, our minds are fed with negative messages which form the foundation of our wellbeing. For most of us, further down the road the actions and behaviour patterns we exhibit could be traced back to our foundation. This no doubt has fuelled the mental health crisis in our modern world. Papalona Ltd, has developed audio products to support good mental health for families. Saleema Davies, the founder of Papalona gave Herts Review an insight into its wellness program and their goals for the next few years.
We are in the middle of a national and global mental health crisis. From 2004 to 2014, the incidents of anxiety in children has gone up 48%. According to the Mental Health Foundation (MHF), mental health problems are one of the main causes of the overall disease burden worldwide. Problems like depression, anxiety and drug use have gone up and are reportedly causing disability to 20 to 29 years-olds globally. Depression alone is a major contributor to suicide and heart disease. The stats are not pretty and do not make good reading.
In the UK, with the NHS and Public Health budgets stretched and focused on reactive measures to mental health cases, Saleema and her team at Papalona have come up with innovative solutions that deal with the mental problem at the root through their wellness programme. A look at some of their online reviews shows how effective the programme has been and the impact it has made on children and families in a short period of time.
Saleema is a Clinical Hypnotherapist. Hypnotherapists are skilled and trained professionals that help people use their subconscious to change behavioural patterns or ways of thinking. “It is clear the mental health situation is not getting any better. Ours is an effective solution for dealing with mental health. Using simple positive affirmations that are relaxing and non-intrusive, we offer alternative therapy for mental health. We are helping deal with emotions that trigger anxiety, self-esteem, phobia, and anger issues. So many people have spent their whole life carrying all forms of baggage”.
Initially, Papalona was launched for children only. “Our focus was on children. It has been confirmed that 95% of issues we deal with when we become adults can be traced back to our childhood. Most parents do not know what to say or where to begin to combat negative messages their children may be receiving. Our view is that if we can start dealing with the issues at an early stage then we will have better and more confident adults. We realised during various tests of our products that parents also needed help and so we have opened it up to the entire family. We are supporting the entire family’s mental health in an easy and effective way”.
Papalona has designed packages to suit various needs or situations. “We have audio downloads and playlists in our online shop. Our audio recordings cover common issues children face like anxiety, body confidence, optimism, fear, making friends and many more. These recordings help re-balance negative messages to ones that support our wellbeing and helps us avoid these problems in the first place”.
“The downloads and playlists are suitable if you are dealing with a single issue. From our experience, some individuals may be dealing with multiple issues. That is why we created the membership programme taking a cue from Netflix. It means we give you access to what you need when you need it for a monthly fee. The membership package is divided into Core and Premium. Core membership focuses on the foundational attributes for good mental health e.g. confidence, optimism, resilience dealing with fear or uncertainty for the future. Premium membership includes all the recordings in the Core Membership plus anxiety, anger management, making friends, healthy eating etc.
Saleema’s journey to launching Papalona has been quite unusual. “I started life as a lawyer working in the city. From around 2000 to 2001, my interest in self-development was growing. I was always curious as to why people were different. One is extremely confident even if not knowledgeable and another isn’t. Around 2004, a friend invited me to a Hypnotherapy workshop that took place over a weekend which I thoroughly enjoyed. A 9-month course and other subsequent courses followed as I completed my training as a Hypnotherapist. I had a smoking habit which I was trying to give up. The NHS programmes were not effective but after one session with a Hypnotherapist I gave up”.
“Becoming a parent with a young family helped me reassess my career options. As a parent you are thrown into the deep end. There is no manual. You are never sure if you are getting it right. At that point I decided to focus on Hypnotherapy as it gave me an opportunity to help people which I really love. I have been a Clinical Hypnotherapist for over 14 years”.
“Meeting with various clients over the years made me realise that they focus on what they feel about themselves. Their happiness depends on what they believe. There are usually underlying issues. The subconscious mind holds our beliefs while the conscious mind focuses on will power. The subconscious largely influences our conscious mind which explains why taking action can be challenging in some cases”.
Papalona is here for the family and community. “We believe everybody deserves good mental health. We want our children to be happy, healthy, confident, compassionate, resilient, and curious about life and learning. We are not saying your life will be perfect. However, with our solutions they will have the right foundation and be equipped to get through life challenges with the right attitude. We want to embed the right beliefs in our children’s psyche and redress the negative messages. This can be achieved simply, easily and with minimum effort”.
The next stage is to carry our message to more Schools, Charities, NHS workers, Homeless Shelters and many more. “We believe everyone needs this programme and we want to make it as accessible as possible. Understanding the mindset should be part of our educational curriculum. St Albans Girls School are successfully using the program and we encourage more schools to join in ”.
There are lots of resources on the Papalona website to help you on this journey. They are also offering a 7-day free trial for the membership packages. Click here for more information.